Consumer Markets for Pesticides and Fertilizers 2012: U.S. Market Analysis and Opportunities

This market study presents data on the U.S. consumer market for pesticides, fertilizers, and related products in two sections.

Section One: Business Analysis provides information on market size, brand shares, advertising expenditures, distribution patterns, and forecasts for each of 11 product categories and profiles of roughly 50 major suppliers and leading distributors in the industry.

Section Two: Consumer/Retailer Profiles presents data on the buying and selling practices for 13 product categories based on more than 1,500 consumer interviews. It also includes tabulated results of all responses to these structured surveys.Fully revised for the 2011 end-use season, this eighteenth-edition study examines the following topics for 13 product categories:

• Important product and company developments, acquisitions, and divestitures by category
• Market size and competitor shares by category
• Market trends, opportunities, and forecasts by category
• Leading products, prices, and suppliers by category
• Profiles of 50 leading suppliers and distributors
• Consumer buying patterns
• Forecasts generated from Kline's FutureView analytical forecasting model

This report is designed to:

• Provide subscribers with a highly reliable and independent assessment of the size and scope of the consumer markets for pesticides and fertilizers at both the marketer and end-user level.
• Provide sales trend information by market segment for the last 10 years.
• Detail sales by product type, form, and supplier for 11 different market segments.
• Profile approximately 50 suppliers and distributors of products to the consumer markets for pesticides and fertilizers, including sales by product type and brands sold.
• Detail the various acquisitions and divestitures that have taken place in these market segments over the past two years.
• Present data compiled from over 1,500 homeowner surveys grouped into six major product sections that provides a detailed description of buying patterns by various demographic categories.

Business Analysis
Introduction 

Industry Overview
Market description
– Basic structure
– Marketers' sales
– Sales by region
– Sales by application
– Active ingredients
– Private-label activity
Competition
Distribution
Advertising
Government regulations
Outlook
– Forecast sales to 2016


Fertilizers
Lawn fertilizers
Garden fertilizers
Houseplant fertilizers 

Herbicides
Lawn herbicides
Garden and nonselective herbicides

Insecticides
Outdoor insecticides
Household and houseplant insecticides
Pet insecticides 
Insect repellents

Fungicides 

Rodenticides 

Fungicides 

Distributors 

Suppliers
Chapters 8 and 9 will contain estimated sales, product lines, brand names, marketing policies, advertising, facilities, and location of 50 leading marketers and distributors of consumer pesticides and fertilizers.         

SECTION TWO: 
Consumer/Retailer Profiles
Introduction

Consumer Overview
Lawn and garden maintenance
Lawn care
Cost of lawn care service
Future plans
Pest control service
Consumer purchases
Brand recollection
Retail outlets

Fertilizers
Lawn fertilizers
Garden fertilizers
Houseplant fertilizers

Herbicides
Lawn herbicides
Garden and nonselective herbicides

Insecticides
Lawn and garden insecticides
Outdoor nonplant insecticides
Houseplant insecticides
Household insecticides
Pet insecticides

Other Products
Rodenticides
Insect repellants
Fungicides

Consumer Use of Perception toward Green Insect Control Products

Appendices