Fertilizers are used to prompt the growth of plant and also in increasing the crop yield. They help plants in holding the soil, thereby reduce soil erosion. Technavio’s market research analyst has estimated that the consumption of fertilizers in Thailand was 2.74 million metric tons in 2014 and is expected to reach a volume of 3.34 million metric tons in 2019, growing at a CAGR of more than 4%. Agriculture is one of the major source of the economy in Thailand, wherein more than 60% of the population is involved in agriculture.
The increasing population in Thailand every year has increased the demand for food, thereby increasing the production and consumption of fertilizers in the country. The consumers are expanding their diets with these dietary changes manifested in the form of increased demand for grain-intensive animal protein and dairy products. However, with the decline in arable land, it is difficult for farmers to increase productivity enough to cater to the high demand for food. Therefore, farmers are increasingly depending on fertilizers to improve plant growth and yields.
Segmentation of the fertilizers market in Thailand by product
In 2014, the nitrogen segment led the market with a share of over 63% and this segment is likely to retain their top position through 2019. Corn, sugarcane, and cassava crops use significant amount of nitrogen fertilizers in Thailand, which is one of the main reasons influencing the market growth. Moreover, the growth in the nitrogen fertilizer market is majorly driven by imports from the Middle East countries (Saudi Arabia, Oman, Qatar, and Kuwait), Malaysia, and the US.
Competitive landscape and key vendors
The fertilizers market in Thailand is extremely competitive, with players competing to enhance market share. Factors such as intense competition, rapid advances in technology, and frequent changes in consumer preferences create significant risks for market vendors. Therefore, the market is expected to witness increased consolidation because of the growing competition among vendors.
Top vendors in this market are -
• Artemis & Angel
• Chia Tai
• National Chemical Fertilizer Public Company
• Thai Central Chemical
• Yara International
Other prominent vendors included in this report are Ajinomoto, Crop Argo, Global Bio, ICL Fertilizers, and Terragro Company.
Growth drivers, challenges, and upcoming trends: Fertilizers
Technavio’s market research analysts consider upcoming trends such as the increase in adoption of biofertilizers, which is driven by the increase in awareness of the negative impact of chemical fertilizers on health and environment. The increasing adoption of biofertilizers can also be attributed to the growing demand for organic food and increase in government regulations for environmental safety.
This report provides a number of factors contributing to the adoption, limitations, and opportunities of the fertilizers market in Thailand. It also offers an analysis of each factor and an estimation of the extent to which the factors are likely to impact the overall market growth.
Key questions answered in the report include
• What will the market size and the growth rate be in 2019?
• What are the key factors driving the fertilizers market in Thailand?
• What are the key market trends impacting the growth of the fertilizers market in Thailand?
• What are the challenges to market growth?
• Who are the key vendors in the fertilizers market in Thailand?
• What are the market opportunities and threats faced by the vendors in the fertilizers market in Thailand?
• What are the key outcomes of the five forces analysis of the fertilizers market in Thailand?